Mr. Brandelli is a career diplomat expert and an IP expert, having previously being the chief of the Intellectual Property Department of the Ministry of the International Relations. Recently he had been serving in Montevideo, Uruguay, as a member of the permanent delegation to MERCOSUR and ALADI, two regional agreements. Widely known as a sensitive person to the balance of protection of IP Rights in developing countries, the new Commissioner was present at the discussions about the enactment of the current Industrial Property Law of 1996. Mr. Brandelli is also one of the responsible for the "agenda for the development" that Brazil and Argentina presented at WIPO in 2006.
It is still hard to foresee how this will impact the development of the IP, especially the patent system, the law and practice in Brazil. However, it is undeniable that changes will be expected upon Mr. Brandelli assuming the office.